By Chris Messenger | Published 20/09/2012
Amazon’s Kindle was an unexpected success story of 2007. A product idea wholly ignored by virtually all of the major electronics companies; it was online store Amazon.com who eventually developed the project (and ultimately reaped the considerable rewards).
Amazon recognized the potential represented by an ‘e-reader’, where others apparently didn’t. Modern consumers were carrying digital movies, songs and files around everywhere they went, so why not books? If they downloaded these books directly from Amazon, then so much the better.
Commuters were carrying briefcases packed full of documents to read on the train. University students were required to read large piles of books, (which made travelling difficult for them) and the Post 9-11 airport crackdown had made bringing anything more than a paperback and a spare pair of shorts overseas a complete and total nightmare. Amazon reasoned that an e-reader was more efficient, better for trees and far more travel friendly. You could store loads of books on a Kindle and take it anywhere. You could read poolside, on the train, or even in the park and never once did you have to carry anything heavier than an iPod around with you.
Five generations of Kindle later, the success of this innovative little device led Amazon to commission the Kindle Fire, which combined its functions as an e-reader with an Internet connection and a broad array of apps. The Kindle Fire was actually one of the best tablet PCs of 2011. In between chapters of ‘Sense and Sensibility’, you could check your emails, post a Facebook status or watch streamed TV and movies, you could even play games whilst reading the latest adventures of Harry Potter.
The Kindle Fire will be packing a 1.2GHz dual core processor and a ‘PowerVR’ 3D graphics core, you can be assured of stunning graphics behind your stunning display.
Amazingly, both the Kindle and the Kindle Fire were fairly affordable, which only added to their status as an indispensable friend to the gadget fan and casual user alike.
So, now we are seeing the release of the Kindle Fire HD, the newest Kindle model around and by far the most advanced e-reader in the world. Amazon have really gone all out in the creation of this new Kindle. They’re even calling it the ‘world’s most advanced 7” tablet’. From the looks of the stats, they may well be right.
Picture and sound seem to be at the forefront on the Kindle Fire HD’s design. With a beautiful 1280 x 800 display, you won’t be struggling to see the way you do with some tablets. The Kindle has always had excellent screen quality, but it looks like the Kindle Fire HD is going to be even better than usual. This new Kindle has an advanced polarizing filter built into the screen that boosts all the colours and stops them from appearing ‘washed out’ at various angles. There’s even a special glare reduction built into the screen via a laminated touch sensor. As for the sound, Dolby have been brought in to create the speakers and ensure that the Fire HD achieves true virtual surround sound (this will probably be the best sounding tablet yet released).
However, it’s not all external. The interiors are just as impressive. Because the Kindle Fire will be packing a 1.2GHz dual core processor and a ‘PowerVR’ 3D graphics core, you can be assured of stunning graphics behind your stunning display. In addition, the Fire HD will employ dual band, dual antenna WiFi (never before attempted on a tablet PC), which Amazon are claiming will make the Fire HD 40% faster than other tablets when it comes to streaming and downloading new content.
Perhaps even better than all of that, is the Cloud Storage system. Amazon will store anything you get from its site outside of your device, meaning that even though there are over 22 million books, movies, TV shows and songs to choose from, you actually have unlimited download options when it comes to Amazon content. If you want to go elsewhere for downloads, that’s fine too, as the rumour is that Amazon have boosted the actual memory of the HD no end. Also: the Kindle Fire HD will apparently enjoy up to 11 hours of battery life, this is three hours longer than most high-end tablets (including the Kindle Fire).
The Kindle Fire HD is going to be far more than an e-reader. So, whether you want to cross-reference a number of magazines (you can get online subscriptions), you want to enjoy only audio books on this year’s holiday, or you simply want to enjoy a few rounds of ‘Angry Birds’, Amazon have got you covered.
How’s this for a cool feature: if you’re reading an ebook (or watching a movie), you can tap a word you don’t recognize, a place name that sounds interesting, or that actor you recognize (but can’t remember where from) and the Kindle Fire HD will transport you, as if by magic, to Wikipedia, IMDB, or any number of other sites. It will bring a world of supplementary information to your fingertips.
The Amazon Kindle Fire HD is likely to emerge as the number one tablet of 2012, continuing the pioneering work of the original Kindle and yet somehow transcending it. The best of it all is that this gorgeous little machine can be yours for just £123. Expanding the market but keeping the costs down, that’s what we like to see. Amazon may yet emerge as the King of the tablets if their new venture turns out to be half as good as it sounds. Nice one, sire.
The Amazon Kindle Fire HD is likely to emerge as the number one tablet of 2012, continuing the pioneering work of the original Kindle and yet somehow transcending it. The best of it all is that this gorgeous little machine can be yours for just £123. Expanding the market but keeping the costs down, that's what we like to see. Amazon may yet emerge as the King of the tablets if their new venture turns out to be half as good as it sounds. Nice one, sire.
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